Tim Haran is the Senior Manager of Social Media at USANA, and we were thrilled that he agreed to sit down and talk with us for our latest podcast. Tim discusses the role social media plays at USANA and offers a behind the scenes look at the exciting things going on at USANA. Learn how Tim and his team use social media to increase their search optimization, interact with customers, and enhance online reputation management.
Tim oversees day-to-day operations of USANA’s award-winning social media efforts. He incorporates long-term strategic initiatives to ensure USANA’s overall goals are met, while also building important relationships with USANA Associates, Preferred Customers, and the general public.
Tim helped launch USANA’s social media department in 2008 and now manages a team of two social media specialists. The company’s social portfolio features the flagship What’s Up, USANA? blog and dozens of social sites worldwide. It has expanded to include much more than content creation and relationship development.
USANA social media has either won or been named a finalist for more than 20 awards and Tim has been named PR News Blogger of the Year as well as Digital Communicator of the Year.
Tim’s Contact Information
Feel free to follow Tim on Twitter at @TimHaran. He also tweets on behalf of USANA Health Sciences at @USANAinc. To gain a better understanding of how USANA positions its social media, please visit the What’s Up, USANA? blog at http://whatsupusana.com or like the company on Facebook at http://www.facebook.com/USANAHealthSciences.
USANA built a “Social Media Digital Download Pack” to help educate its audience on social media. It can be found at: http://whatsupusana.com/usana-social-media-digital-downloads/. While most of the content is USANA-specific, there are some items — especially the Social Media Tips — that pertain to a larger audience.
You can listen to the podcast by pressing the “play” button below (note: if you are receiving this article as an email subscription, you will need to click here to listen to the podcast with your web browser). To subscribe to our podcasts through iTunes, click here, or click the iTunes image below.
A note on the quality of this podcast: during recording, we experienced some technical issues resulting in some choppiness in the recording. We hope you can overlook the technical issues, because what Tim has to say is worth it.